We Content Strategy

“A content strategy flips the tables on traditional, linear marketing by defining the process and then securing the right resources for producing a consistent stream of content mapped to buyer needs across all phases of the buying cycle.’’

says David Beebe

A content strategy aligns with your potential IT customer in every step of the buyer journey

A great content strategy for your IT business is all about offering the right content at the right moment to the right people. By researching the buyer persona and the buyer journey you get a clear picture of when you should tackle what questions with what kind of content. Coordinate a content plan by making a content calendar and know how to execute your content strategy. This sounds very easy but it calls for a thorough understanding of your potential customer and  content reader.

 

At Leadgate Europe we create a content strategy that aligns with your prospect in every step of the customer journey. We tell the stories that appeal to your target audience and graphically design the content according to the corporate standard of your IT business.

A content strategy with buying cycle touchpoints everywhere. How do you plan this?

By creating the ‘Ideal customer profile’ or ICP of your IT business you get a clear understanding of the content that needs to be created when in the buyer journey

A content strategy that is making you stand out, gives you:

250% more conversion
through online leadgenerating

Start now with a successfull marketing strategy!

Related
Content

Related Content

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

First-party datastrategie
Afstudeerstage online marketing
Google Analytics 4

Norman Vincent Peale

Dr. Norman Vincent Peale (1898–1993) was a minister and author (most notably of The Power of Positive Thinking) and a progenitor of the theory of “positive thinking”.

Schedule a call

Marketing strategy helps you with:

Reid Hoffman

Reid Garrett Hoffman is an American internet entrepreneur, venture capitalist, podcaster, and author. Hoffman was the co-founder and executive chairman of LinkedIn, a business-oriented social network used primarily for professional networking.

Eddy Huang

Edwyn Charles Huang (born March 1, 1982) is an American film director, author, chef, restaurateur, food personality, producer, and attorney. He was a co-owner of BaoHaus, a gua bao restaurant in the East Village of Lower Manhattan.

Mother Theresa

Moeder Teresa, geboren als Agnes Gonxha Bojaxhiu (Skopje, 26 augustus 1910 – Calcutta, 5 september 1997), was een katholieke zuster, stichteres van de Missionarissen van Naastenliefde en Nobelprijswinnares voor de vrede. … In 2003 werd ze zalig verklaard en op 4 september 2016 volgde de heiligverklaring.

Warren Buffett

Warren Edward Buffett (Omaha (Nebraska), 30 augustus 1930) is een Amerikaans zakenman en investeerder. Hij is directeur en met een belang van 38% grootaandeelhouder van Berkshire Hathaway. Buffett staat al enkele decennia op de lijst van rijkste mensen ter wereld met in 2021 een geschat vermogen van 109 miljard dollar.