With marketing automation you can automate repetitive marketing activities. But marketing automation is more than just software. We believe in a strategic approach on a long term basis by using marketing as a service.
Why use marketing automation in IT?
It is getting harder and harder to generate qualified leads. You will often think, why is there a decrease in conversions? And why is nobody reading our newsletter? Leadgate gives better insights in the needs of your customers and we make sure you're constantly visible in multiple channels. With marketing automation you will generate more qualified leads and you will increase the efficiency.
The lead nurturing method will realize a better return on investment. Leadgate analyzes data to target on leads and make them ‘hot’ for sales. We will automate email campaigns and use different content methods based on strong data. This can only be successful with a partner who speaks your language.
Marketing automation software
Act-on is chosen by Forrester to one of the world's best marketing automation software. Leadgate helps your IT organization with the following highlights:
- Lead nurturing
- Lead scoring
- Website visitor tracking
- Email marketing
- CRM integration
- Social media prospecting
Leadgate is partner of Act-on and will help your IT organization with the implementation of this software. Leadgate does also have knowledge and expertise with other marketing automation software like: Hubspot, Pardot, Marketo, Eloqua and Sharpspring.
Our team will make our IT company an online succes!
Feddo van der Molen, Specialized in Marketing for IT-organizations at Leadgate.